{"id":813,"date":"2009-06-03T09:33:38","date_gmt":"2009-06-03T06:33:38","guid":{"rendered":""},"modified":"2025-08-13T15:06:08","modified_gmt":"2025-08-13T12:06:08","slug":"narodzhennya-imeni-ikea","status":"publish","type":"post","link":"https:\/\/www.management.com.ua\/blog\/narodzhennya-imeni-ikea\/","title":{"rendered":"\u041d\u0430\u0440\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u0456\u043c\u0435\u043d\u0456: IKEA"},"content":{"rendered":"![\"\u041d\u0430\u0440\u043e\u0434\u0436\u0435\u043d\u043d\u044f](\"https:\/\/www.management.com.ua\/blog\/photos\/logo-ikea.jpg\")
\u0411\u0430\u0442\u044c\u043a\u0456\u0432\u0449\u0438\u043d\u0430 – \u0428\u0432\u0435\u0446\u0456\u044f, \u0442\u043e\u0432\u0430\u0440\u0438 – \u0448\u0432\u0435\u0434\u0441\u044c\u043a\u0456, \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f – \u0448\u0432\u0435\u0434\u0441\u044c\u043a\u0435, \u0437\u0430\u0441\u043d\u043e\u0432\u043d\u0438\u043a – \u0448\u0432\u0435\u0434. \u0419\u043e\u0433\u043e \u0456\u043c’\u044f – \u0406\u043d\u0433\u0432\u0430\u0440 \u041a\u0430\u043c\u043f\u0440\u0430\u0434. \u0412\u0456\u043d \u0436\u0438\u0432 \u0443 \u043c\u0456\u0441\u0442\u0435\u0447\u043a\u0443 \u0415\u043b\u043c\u0442\u0430\u0440\u0456, \u0443 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0456 \u0410\u0433\u0443\u043d\u043d\u0430\u0440\u0456. \u0406\u0437 \u043f\u043e\u0447\u0430\u0442\u043a\u043e\u0432\u0438\u0445 \u043b\u0456\u0442\u0435\u0440 \u0456\u043c\u0435\u043d\u0456, \u043f\u0440\u0456\u0437\u0432\u0438\u0449\u0430 \u0439 \u043c\u0456\u0441\u0446\u044f \u043f\u0440\u043e\u0436\u0438\u0432\u0430\u043d\u043d\u044f, \u043d\u0430\u043f\u0438\u0441\u0430\u043d\u0438\u0445 \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e, \u0441\u043a\u043b\u0430\u0434\u0430\u0454\u0442\u044c\u0441\u044f \u043d\u0430\u0437\u0432\u0430 IKEA.<\/p>\n
\u0422\u043e\u0432\u0430\u0440\u0438\u0441\u0442\u0432\u043e \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043e \u0432 1943-\u043c\u0443 \u0440\u043e\u0446\u0456. \u0421\u043f\u043e\u0447\u0430\u0442\u043a\u0443 \u0439\u043e\u0433\u043e \u0437\u0430\u0441\u043d\u043e\u0432\u043d\u0438\u043a \u043a\u0443\u043f\u0443\u0432\u0430\u0432 \u0456 \u043f\u0435\u0440\u0435\u043f\u0440\u043e\u0434\u0443\u0432\u0430\u0432 \u0441\u0456\u0440\u043d\u0438\u043a\u0438. \u0423 1947-\u043c\u0443 \u0440\u043e\u0446\u0456 \u0432\u0456\u043d \u043f\u0435\u0440\u0435\u0439\u0448\u043e\u0432 \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u0436 \u0441\u0432\u043e\u0457\u0445 \u0442\u043e\u0432\u0430\u0440\u0456\u0432 \u043f\u043e \u043a\u0430\u0442\u0430\u043b\u043e\u0433\u0443. \u0410\u043b\u0435 \u043c\u0435\u0431\u043b\u0456 \u0437’\u044f\u0432\u0438\u043b\u0438\u0441\u044f \u043d\u0430 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0430\u0445 \u0439\u043e\u0433\u043e \u043a\u0430\u0442\u0430\u043b\u043e\u0433\u0443 \u0442\u0456\u043b\u044c\u043a\u0438 \u0432 1950-\u043c\u0443 \u0440\u043e\u0446\u0456. \u041f\u0440\u0438\u0447\u043e\u043c\u0443 \u043c\u0435\u0431\u043b\u0456 \u0432 \u0440\u043e\u0437\u0456\u0431\u0440\u0430\u043d\u043e\u043c\u0443 \u0441\u0442\u0430\u043d\u0456. \u041f\u0440\u043e\u0434\u0430\u0436 \u0442\u043e\u0432\u0430\u0440\u0443 \u0432 \u0442\u0430\u043a\u043e\u043c\u0443 \u0432\u0438\u0433\u043b\u044f\u0434\u0456 \u0431\u0443\u0432 \u043d\u043e\u0432\u0438\u043d\u043a\u043e\u044e. <\/p>\n
\u041f\u0435\u0440\u0448\u0438\u0439 \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u0432\u0456\u0434\u043a\u0440\u0438\u0432\u0441\u044f \u0432 1956-\u043c\u0443 \u0440\u043e\u0446\u0456 \u0443 \u0428\u0432\u0435\u0446\u0456\u0457. \u0412\u0456\u0434\u0437\u043d\u0430\u0447\u0438\u043c\u043e, \u0449\u043e \u0432 1992-\u043c\u0443 \u0440\u043e\u0446\u0456 \u0448\u0432\u0435\u0434\u0441\u044c\u043a\u0430 \u0444\u0456\u0440\u043c\u0430 Ikea \u043a\u0443\u043f\u0438\u043b\u0430 \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0443 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044e Habitat.<\/p>\n
\u0406\u0437 \u043a\u043d\u0438\u0433\u0438 \u0411\u0435\u0440\u043d\u0430\u0440\u0430 \u0413\u0430\u043b\u0456 “BRAND: \u041d\u0430\u0440\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u0456\u043c\u0435\u043d\u0456”<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"
![\"\u041d\u0430\u0440\u043e\u0434\u0436\u0435\u043d\u043d\u044f](\"http:\/\/www.management.com.ua\/blog\/photos\/logo-ikea.jpg\")
\u0411\u0430\u0442\u044c\u043a\u0456\u0432\u0449\u0438\u043d\u0430 – \u0428\u0432\u0435\u0446\u0456\u044f, \u0442\u043e\u0432\u0430\u0440\u0438 – \u0448\u0432\u0435\u0434\u0441\u044c\u043a\u0456, \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f – \u0448\u0432\u0435\u0434\u0441\u044c\u043a\u0435, \u0437\u0430\u0441\u043d\u043e\u0432\u043d\u0438\u043a – \u0448\u0432\u0435\u0434. \u0419\u043e\u0433\u043e \u0456\u043c’\u044f – \u0406\u043d\u0433\u0432\u0430\u0440 \u041a\u0430\u043c\u043f\u0440\u0430\u0434. \u0412\u0456\u043d \u0436\u0438\u0432 \u0443 \u043c\u0456\u0441\u0442\u0435\u0447\u043a\u0443 \u0415\u043b\u043c\u0442\u0430\u0440\u0456, \u0443 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0456 \u0410\u0433\u0443\u043d\u043d\u0430\u0440\u0456. \u0406\u0437 \u043f\u043e\u0447\u0430\u0442\u043a\u043e\u0432\u0438\u0445 \u043b\u0456\u0442\u0435\u0440 \u0456\u043c\u0435\u043d\u0456, \u043f\u0440\u0456\u0437\u0432\u0438\u0449\u0430 \u0439 \u043c\u0456\u0441\u0446\u044f \u043f\u0440\u043e\u0436\u0438\u0432\u0430\u043d\u043d\u044f, \u043d\u0430\u043f\u0438\u0441\u0430\u043d\u0438\u0445 \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e, \u0441\u043a\u043b\u0430\u0434\u0430\u0454\u0442\u044c\u0441\u044f \u043d\u0430\u0437\u0432\u0430 IKEA.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[1270,3000,1272,825,951],"class_list":["post-813","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-IKEA","tag-brend","tag-Ingvar-Kamprad","tag-istoriya","tag-torgova-marka"],"yoast_head":"\n
\u041d\u0430\u0440\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u0456\u043c\u0435\u043d\u0456: IKEA | \u041c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442@\u0411\u041b\u041e\u0413<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.management.com.ua\/blog\/narodzhennya-imeni-ikea\/\" \/>\n<meta property=\"og:locale\" content=\"uk_UA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u041d\u0430\u0440\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u0456\u043c\u0435\u043d\u0456: IKEA | \u041c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442@\u0411\u041b\u041e\u0413\" \/>\n<meta property=\"og:description\" content=\"\u0411\u0430\u0442\u044c\u043a\u0456\u0432\u0449\u0438\u043d\u0430 - \u0428\u0432\u0435\u0446\u0456\u044f, \u0442\u043e\u0432\u0430\u0440\u0438 - \u0448\u0432\u0435\u0434\u0441\u044c\u043a\u0456, \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f - \u0448\u0432\u0435\u0434\u0441\u044c\u043a\u0435, \u0437\u0430\u0441\u043d\u043e\u0432\u043d\u0438\u043a - \u0448\u0432\u0435\u0434. \u0419\u043e\u0433\u043e \u0456\u043c'\u044f - \u0406\u043d\u0433\u0432\u0430\u0440 \u041a\u0430\u043c\u043f\u0440\u0430\u0434. \u0412\u0456\u043d \u0436\u0438\u0432 \u0443 \u043c\u0456\u0441\u0442\u0435\u0447\u043a\u0443 \u0415\u043b\u043c\u0442\u0430\u0440\u0456, \u0443 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0456 \u0410\u0433\u0443\u043d\u043d\u0430\u0440\u0456. \u0406\u0437 \u043f\u043e\u0447\u0430\u0442\u043a\u043e\u0432\u0438\u0445 \u043b\u0456\u0442\u0435\u0440 \u0456\u043c\u0435\u043d\u0456, \u043f\u0440\u0456\u0437\u0432\u0438\u0449\u0430 \u0439 \u043c\u0456\u0441\u0446\u044f \u043f\u0440\u043e\u0436\u0438\u0432\u0430\u043d\u043d\u044f, \u043d\u0430\u043f\u0438\u0441\u0430\u043d\u0438\u0445 \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e, \u0441\u043a\u043b\u0430\u0434\u0430\u0454\u0442\u044c\u0441\u044f \u043d\u0430\u0437\u0432\u0430 IKEA.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.management.com.ua\/blog\/narodzhennya-imeni-ikea\/\" \/>\n<meta property=\"og:site_name\" content=\"\u041c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442@\u0411\u041b\u041e\u0413\" \/>\n<meta property=\"article:published_time\" content=\"2009-06-03T06:33:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-13T12:06:08+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n<script type=\"application\/ld+json\" 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