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    Dz | 30 2013 .

    - 2013- strategy+business

    ? strategy+business -, 2013- .

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    "The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business" ("ʳ . , ")

    , — г (Rita Gunther McGrath), - 㳿 . , 㳿 . , , , Fujifilm, Cognizant Technology Solutions, Infosys, Yahoo! Japan Atmos Energy. , .

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    "Story of My People" (" ")

    (Edoardo Nesi) 볿. , , , , , , , , , . — .

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    "Brand Breakout: How Emerging Market Brands Will Go Global" (" . , , , ")

    ? ³ , , ͳ (Nirmalya Kumar) - C (Jan-Benedict Steenkamp) . , 㳿 , B2B B2C, .

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    "Big Data: A Revolution That Will Transform How We Live, Work, and Think" (" . , , ")

    , ? Google ? ³ — . ³ - (Viktor Mayer-Schonberger) (Kenneth Cukier), , , , , , .

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    "Simple: Conquering the Crisis of Complexit" (": ")

    , , , 䳿 , — ѳ (Alan Siegel) (Irene Etzkorn), . , .

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    "Humble Inquiry: The Gentle Art of Asking Instead of Telling" (" , ")

    , , , , , ? (Edgar Schein), , , . , , , .

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    "Everybody Ought to Be Rich: The Life and Times of John J. Raskob, Capitalist" (" . . , ")

    , — (John Jakob Raskob) (1879-1950). Գ-, , --, !. , General Motors, , , -. (David Farber) — .


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    e-learning! I , e-learning .

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